Dec 26, 2019
Many clinicians don't understand that what they do every day may seem ordinary to them but for those on the outside, it is extraordinary. And those extraordinary experiences lead to gratitude which may be expressed through giving, and this makes the patient happy. Happiness is a result of doing things for others and is...
Dec 19, 2019
Millennials live in an instant culture and kind of expect the same thing with their philanthropic giving. They want to see results almost in real-time. They want to see that their gifts and resources are making a difference.
But what else do they expect from fundraisers? Sarah & Abigail, millionaire millennials,...
Dec 12, 2019
A board can make or break your entire development program. So if you have a weak board or a board that is not involved, un-willing to give, receive, or talk to people, then your program will not go very far.
Fundraisers are not equal to donors. Peer to peer fundraising has been proven time & time again to be the most...
Dec 5, 2019
The marketing department of a typical for-profit organization has a huge role to play in the success of the company. Its job is to spread the word the products or services that the company brings to the world. Philanthropic marketing, on the other hand, is a whole different ball game. It is about telling stories of...
Nov 28, 2019
The culture of an organization is very important in philanthropy. It is also important that the entire organization gets involved in building that culture and not get too bogged down in the business of philanthropy.
Culture eats strategy every time, meaning that if you don't pay attention to your culture, your...